Field notes.

Pricing, operations, and visualization, for shops, brands, and buyers.

PPF or Vinyl Wrap? Choosing what's right for your car

PPF and vinyl wrap solve different problems. Where each one wins and how to pick.

General 6 min read
How great wrap shops create great customer experiences

The experience around the work is what earns referrals. Six moments that decide it.

Zeno 7 min read
How online presence actually works for wrap shops

Most shops have Instagram. Few have a real online presence. Here's the difference.

Zeno 8 min read
What changes when shops add 3D visualization

Better tools don't change shop economics, better decisions made faster do. What shifts.

Zeno 7 min read